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Marketing Lead

Israel · Full-time

About The Position

About AllCloud

AllCloud is a global professional services company providing organizations with cloud enablement and transformation tools. As an AWS Premier Consulting Partner and audited MSP, a Salesforce Platinum Partner, and a Snowflake Premier Partner, AllCloud helps clients connect their front and back offices by building a new operating model to harness the benefits of cloud technology and data and analytics.


Job Summary

The Marketing Lead for Israel will work with EMEA-wide marketing leadership and Israel leadership to execute regional marketing initiatives. This will revolve around building and executing marketing campaigns, including social, digital, events, PR, etc., supporting the overarching, regional, and joint go-to-market partner plans.  


Summary of Key Responsibilities

  • Execute all components of the marketing plan for Israel - marketing strategy, events, social, content development, PR, etc. 
  • Work with EMEA, global marketing, and Israel marketing leadership to develop a regional marketing plan that aligns with the global marketing strategy and supports the regional Israel goals. 
  • Oversee work with top partners in Israel to execute joint go-to-market activities, including, but not limited to, content development, event execution, campaign development, etc.  
  • Communicate with senior management about marketing initiatives and project metrics, as well as brainstorm fresh strategies
  • Manage the regional marketing budget and ensure initiatives stay within agreed-upon budget parameters.
  • Manage the organization’s brand identity and messaging to ensure a consistent and positive image across all marketing touchpoints
  • Oversee the creation of high-quality content (e.g., blog posts, case studies, white papers) that showcases the organization's expertise 
  • Manage the marketing budget.
  • Lead and mentor a team of marketing professionals
  • Track and analyze marketing performance metrics and identify opportunities for improvement
  • Stay up-to-date on the latest marketing trends and technologies in the professional services industry

Requirements

  • 5-7 years working in a B2B marketing environment, including oversight of marketing campaigns
  • Experience working with 3rd party partners to develop and execute joint go-to-market activities 
  • Experience marketing professional services and/ or technology services
  • Previous work marketing joint services for Salesforce, AWS, or other major cloud ecosystem providers is a plus


Certifications, Schooling

  • Bachelor's degree in business administration required with a concentration in marketing preferred


Required Skills and Abilities

  • Experience working in Salesforce is preferred
  • Experience working with a marketing automation system (Pardot, Marketo, Eloqua) preferred
  • Experience working with a web management tool is preferred


AllCloud is an Equal Opportunity Employer and considers applicants for employment without regard to race, color, religion, sex, orientation, national origin, age, disability, genetics, or any other basis forbidden under federal, provincial, or local law.

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